Pre-integrated with leading platforms, payment providers, couriers and marketplaces
OpL gives retailers a fully managed online store pre-loaded with their suppliers' entire catalogues — 50,000+ products, updated every night, with pricing and stock always accurate. No stock to carry. No plugins. No spreadsheets. No long-term contracts. Just a store that sells.
OpL clients span four continents — from Johannesburg and Windhoek to Dublin, Nicosia, San Francisco and Missouri.
Pre-integrated with leading platforms, payment providers, couriers and marketplaces
OpL ships with every capability a supplier-driven retailer needs — pre‑integrated, pre‑configured, and ready on day one.
Every night while you sleep, OpL reaches out to your suppliers, pulls the latest product data, and silently updates your entire store. New products appear. Out-of-stock items hide. Prices stay accurate. You never touch a spreadsheet.
Choose your pricing model — apply your own markup over dealer cost, or use supplier-recommended retail pricing — and OpL applies it automatically across every product, every night.
Customer places an order on your site → OpL creates the supplier purchase order → your supplier delivers direct to you. Shipping, waybills and tracking handled in the same platform.
Push your catalogue to Facebook Marketplace, Google Shopping, Takealot, PriceCheck, Makro Marketplace and more — all from one central platform.
Manage every dimension of your store in bulk — directly from Excel. No one-by-one clicking. Make sweeping changes to thousands of products, categories or customers in minutes, then upload and you're done.
Whether your catalogue has 500 products or 500,000 — your monthly charge stays exactly the same. No per-SKU fees, no tiered product limits, no nasty surprises as your range grows.
Stop emailing spreadsheets back and forth. OpL's built-in quoting engine manages the entire quote lifecycle — from customer request to issued quote to confirmed order — all within the same platform your store runs on.
Every OpL store comes with a powerful AI chatbot trained on your live product catalogue. It works in two directions — engaging customers on your storefront around the clock, and empowering your internal team to find products and handle queries faster than ever.
No spreadsheets. No copy-pasting. No "forgot to update the price" moments. Just a store that is always accurate, always complete, always open.
Every night at 2 AM, OpL silently connects to every one of your supplier feeds and reconciles your entire catalogue. By the time you open your laptop, it's already done.
Set your markup once — say, dealer cost + 35% — and every product across every supplier gets the right price, automatically, every time the supplier updates their costs.
Out of stock at the supplier? It's hidden from your customers instantly. Back in stock? It reappears. No manual toggling, no awkward "sorry, we don't actually have that" emails.
OpL is built for supplier-fulfilment models — you list your suppliers' products, customers buy from you, and your supplier ships directly. You never touch the stock. No warehouse, no inventory risk, no capital tied up on shelves. Never sell an out-of-stock item — OpL hides unavailable products automatically, every single night.
We handle the heavy lifting. You manage the business.
We understand your brand, existing systems, and the supplier catalogues you need. Already on Shopify, WooCommerce, or another platform? We migrate your products, orders and customer data.
Weeks 1–2We configure your OpL instance — supplier catalogue integrations, payments, couriers, CRM, and your chosen UX skin from the powerful UX templating engine.
Weeks 3–64 hours of hands-on training, then you're live. Ongoing flat-rate monthly support with no Shopify-style transaction fees — and as OpL adds new features over time, you get them automatically at no extra cost.
Weeks 7–8OpL is built on OpenCart — the world's leading open-source eCommerce engine — with pre-built integrations across the entire eCommerce stack.
OpL B2B is designed to sit alongside your existing ERP — not replace it. The platform provides a modern digital channel for dealers, reps and managers while keeping your ERP as the source of truth. All pricing, stock, accounts and orders stay in sync automatically.
Syncs your sales representative list directly from the ERP to OpL B2B. Rep assignments, territories and account links stay current automatically.
Syncs full dealer account profiles from the ERP — including account status, credit controller, assigned sales rep, and account terms.
Brings the full historical order and sales data for every dealer account from the ERP into OpL — powering dashboards and giving reps a complete account picture.
Syncs the full product catalogue from the ERP to OpL B2B — including ERP product status, pricing tiers, and stock availability — updated on schedule.
Orders placed on the portal flow into the ERP for fulfilment. Order status updates from the ERP flow back to the portal — dealers always see where their order stands.
Full repair request integration and workflow. Dealers submit new repair requests via the portal and track the status of existing and historical repairs in real time.
Industry-standard TMForum-based catalogue API. Dealers can integrate the wholesaler's full product catalogue — including live stock availability and their contract / special pricing — directly into their own systems.
Robust REST-based ordering integration. Allows third-party systems to place orders, receive status updates, download waybills and invoices, and trigger fulfilment workflows — all programmatically.
Don't see your ERP listed? OpL's open API architecture means any ERP with a REST or file-based interface can be integrated. Talk to us →
OpL is built on OpenCart — the world's most deployed open-source eCommerce engine — managed entirely by Africa's only official OpenCart partner.
OpL grows with your business. Start with what you need today — and expand into more powerful capabilities as your ambitions grow. One platform, five tiers, zero platform migrations ever needed.
Because OpL is a shared platform, every improvement we build — new integrations, supplier connections, AI capabilities, reporting tools — is rolled out to all subscribers automatically. You never pay more for platform progress. Your store gets better while you sleep.
Not sure which tier fits your business? We'll help you figure it out — no pressure.
Book a Call →Both are great general-purpose platforms. But if your business runs on supplier catalogues, you'll spend months building in what OpL ships with on day one — pre‑integrated, pre‑configured, ready to go.
With Shopify or WooCommerce, every integration is a separate project — find a plugin, configure it, pay for it, maintain it, and fix it when it breaks. With OpL, supplier catalogues, couriers, payments, CRM, and marketplaces are already wired in before you launch. There's no assembly required.
| Capability | OpL | Shopify | WooCommerce |
|---|---|---|---|
| Supplier Catalogue | |||
| SA supplier catalogues pre-integrated Hardware, industrial, agricultural & specialist suppliers |
✓ Built in, day one | ✗ Custom dev required | ✗ Custom dev required |
| Nightly automated stock & pricing sync Auto-updated every night — zero manual effort |
✓ Automatic | ⚠ 3rd party app + cost | ⚠ Plugin + ongoing maintenance |
| 50,000+ products loaded at launch Across 50+ brands — ready to sell |
✓ Included | ✗ Manual import | ✗ Manual import |
| Pricing rules per supplier Dealer cost + markup, or RRP — configurable per supplier |
✓ Built in | ⚠ App required | ⚠ Plugin required |
| Ordering & Fulfilment | |||
| Supplier order push (1-click) Customer order → supplier PO, automated |
✓ Built in | ✗ Not available | ✗ Not available |
| SA courier integration — live checkout quoting The Courier Guy, EPX — real-time rates at checkout |
✓ Pre‑integrated | ⚠ App store, extra cost | ⚠ Plugin + configuration |
| Automated waybill & label generation | ✓ Built in | ⚠ Courier app feature | ⚠ Plugin required |
| Payments & Costs | |||
| SA payment gateways pre-integrated PayFast, Peach Payments, EFT |
✓ Pre‑integrated | ⚠ App install required | ⚠ Plugin per gateway |
| Transaction fees on sales | ✓ Zero, ever | ✗ 0.5–2% per transaction | ✓ None (but hosting costs) |
| Predictable monthly cost at scale | ✓ Flat rate always | ✗ Scales with revenue | ⚠ Hosting + plugins spiral |
| Selling & Marketing | |||
| Marketplace syndication — pre-integrated Google Shopping, Facebook, Takealot, PriceCheck, Makro |
✓ Pre‑integrated | ⚠ Multiple separate apps | ⚠ Multiple plugins |
| CRM integration — pre-integrated Klaviyo, Zoho CRM |
✓ Pre‑integrated | ⚠ App required | ⚠ Plugin required |
| B2B quoting tool | ✓ Built in | ⚠ Premium app only | ⚠ Plugin required |
| Platform & Partnership | |||
| Fully managed & hosted | ✓ 100% managed | ✓ Hosted by Shopify | ✗ Self-hosted, self-managed |
| Free data migration included Shopify, WooCommerce, or any platform |
✓ All platforms covered | ✗ Not applicable | ⚠ Manual effort required |
| Open-source foundation, no vendor lock-in | ✓ Built on OpenCart | ✗ Proprietary platform | ✓ Open-source WordPress |
| Dedicated long-term technical partner Your Online Partner for Life — not just a SaaS vendor |
✓ Named team, ongoing | ✗ Support tickets only | ✗ Community forums |
| No long-term contracts Month-to-month — leave when you want |
✓ Month-to-month | ⚠ Annual plans common | ✓ No contract (self-hosted) |
| Unlimited catalogue size — fixed price No per-SKU fees, no product tier limits |
✓ Unlimited, flat rate | ✗ Plan-based product limits | ✓ Unlimited (self-hosted) |
| Bulk management — products, categories, brands, customers Excel-based bulk operations across your entire store |
✓ Built in | ⚠ Limited, via CSV | ⚠ Plugin required |
| Integrated B2B quoting engine Full lifecycle: request → issue → accept → order |
✓ Built in | ⚠ Premium app only | ⚠ Plugin required |
| AI chatbot — catalogue-aware, built in Answers product questions, captures leads 24/7 |
✓ Included | ✗ 3rd party integration | ✗ 3rd party integration |
Whether you want to book a demo, ask a question, or discuss your requirements — drop us a message and we'll get back to you promptly.
We'll show you a working store with your type of products already loaded — pricing, stock, couriers, payments, all running. No slides. No sales pitch. Just the real thing.
Available in South Africa, Ireland, Cyprus and the United States.